Brands produced by the Parovoz studio are at the Moscow Licensing Summit
On September 12, Moscow Licensing Summit, which is an annual meeting of experts in the field of brand licensing, opens at the Digital Business Space in Moscow. Within the summit events, the partner of the Parovoz studio, 0+ Media, will tell about new products in the animation portfolio, the development of existing and beloved franchises, as well as about the way the MULT TV channel is going to celebrate its tenth anniversary, and why it is important for the partners and animation brands.
During THE NEW OF RUSSIAN ANIMATION pitching, that is held under the guidance of the Animated Film Association as part of the summit, the 0+ Media team will present the new animated series by Parovoz, which is called “Tweetville” – a playful family animated sitcom directed by Anton Lanshakov about a large sparrow family. The summit pitching lasts from 16:30 to 17:50 in the Great Hall of the Digital Business Space.
0+ Media is the first Russian company that implements an integrated approach strategy in promoting licensed brands, goods and services for children and parents. For licensing and special projects the company offers well-known animation brands produced by the Parovoz studio, among which there are “Be-be-bears”, “Fantasy Patrol”, “Leo and Tig”, “PUUPIES AND KITTENS” and many others. The company is part of the Digital Television media holding. 0+ Media sells advertising and sponsorship on the channels “MULT”, “Mama”, “Mult-music” and “Ani”; it also manages some digital projects, including the “MULT” application and the TLUM.RU web portal for the child-parent audience.
Moscow Licensing Summit is supported by the Agency of Creative Industries (ACI), the Department of Entrepreneurship and Innovative Development of the city of Moscow and Russian Animated Film Association (AAK). The event manager is LIRA company, that is a representative structure of the Licensing International association in Russia, publisher of the Licensing in Russia magazine, founder of the first Russian Licensing Awards.